How software enhanced sustainability metrics can help business generate social, environmental and economic benefits
The following presentation was part of a panel on “Beyond Spreadsheets”, hosted by Sustainable Seattle and Bainbridge Graduate Institute on April 19, 2012
Karl Ostrom, PhD, Co-Executive Director, NBIS
Karl Ostrom, PhD, and Co-Director of the Network for Business Innovation and Sustainability (NBIS) spoke last week to the importance of integrating metrics into organizational strategies that incentivize and mark advancement toward triple bottom line goals. He offers guidelines for selecting what to measure and how to use quantification to advance organizational purpose. Goals need to go beyond continuous improvement, marking a pathway with measurable milestones that are calibrated to reach your particular organization’s vision of sustainability.
Karl states that it is imperative to not talk about profitability or data management without reference to the context of advancing sustainability. Science tells us that our planetary health is in critical condition. Nevertheless, by networking with the community of sustainable business practitioners we can generate the positive energies that we need to be creative, innovative and gain the satisfactions of climbing closer to the top of Mount Sustainability!
For a full overview of the presentation download a PDF of it here.
